How to Calculate Basic Profitability
Profitability measures how much profit a business makes compared to its revenue. The basic formula is:
Profitability = (Revenue - Costs) / Revenue
Steps to Calculate:
- Determine Total Revenue: The total amount earned from sales.
- Calculate Total Costs: Includes all expenses (e.g., production, labor, rent).
- Subtract Costs from Revenue: This gives your net profit.
- Apply the Formula: Divide the net profit by revenue and convert to a percentage.
Example:
Revenue: $10,000
Costs: $7,000
Profit: $10,000 - $7,000 = $3,000
Profitability: $3,000 / $10,000 = 0.30 → 30%
This means the business retains 30% of its revenue as profit.

